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HR Consultancy - Identify your USP

The HR Consultancy market is thriving right now - employee issues are up front and central and there are lots of businesses looking for short term, skilled HR expertise to help them to navigate those issues. 

So the clients are out there. But that doesn't mean that they are easy to find. And there are a lot of HR Consultants for them to choose from. 

So it is more important than ever to offer something that makes you stand out, that makes you a little different from the rest of the crowd. 

"But won't that just restrict my opportunities?" I hear you ask. 

I've been helping HR Consultants to find their clients since 2013 and in all of that time specialising has been, by a mile, the most successful and the quickest marketing strategy for finding those clients. 

But it's not easy to do - even when you know it is the right approach, how do you know what to choose? 

This is where I come in.

On this USP coaching call I will take you through a process to find your best offer and best target market. It may be something you had considered but weren't sure about or something you hadn't even thought of although it was probably right in front of you all along.  

What difference will it make? 

Once you know your USP you can be focused and proactive with your marketing, you will know what to write in your social media posts, you will know who you need to be visible to, you will know what offers to create, you will know what events to go to in order to find the right people - the people who are in need of the exact services you offer.

How do I know? Because this is what happened to me and I have seen it happen to hundreds of HR Consultants since I started showing them how to do it. 

I very rarely offer this as a stand alone service although it is a key pillar of all of my coaching and training programmes. 

It really can unlock everything for you. 

And you don't have to specialise forever if you don't want to - but it is by far the easiest and quickest way to find your next set of clients.

Click the link to buy the session and you will be directed to a page with the link you can use to book in for your call.  It can be taken anytime within 3 months of purchase. 


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