Come and join us at The HR Freelancers Group on Facebook 

HR Micro Markets

Imagine how it would feel to not be  panicking when your biggest client starts hinting that they are thinking of ending your contract with them.

Or where the upcoming end of a project had you feeling excited about the time you are freeing up to start working on something new.  

Imagine how it would feel like to be able to put out a post or an email telling people that you have availability and get people booking in for calls to discuss the options. 

Does that sound impossible? 

It really isn’t - it’s very possible.

The HR Micro Markets programme focuses on the area that is often the biggest gap for HR Consultants and the one that feels the most impossible to fill - finding people to buy the services that you are selling.  

It doesn’t matter how great your skills are, what roles you have held in the past, what you are charging or how you have packaged up what you are offering if you aren’t making sales. 

And it also doesn’t matter how much you try to create your own versions of the things you see other people doing if you don’t have the underpinning strategies that make them work.  That is what The HR Micro Market Programme will give you. 

HR Micro Markets will show you how to create a group of potential buyers for your HR Consultancy services that are pre qualified as having the types of problems you can help to solve and already being interested in the services that you provide.  They will then become the pool of people that you market and sell your services 

During the course of the programme we will cover

  • Defining your Micro Market
  • Setting up your LinkedIn Micro Market 
  • Setting up your Email Micro Market 
  • Creating the offers for your Micro Market

The training is provided via a combination of workshops covering the topics which you work through at your own pace and monthly group coaching and mentoring sessions with me where we will work through implementing the systems and dealing with any challenges you are experiencing. 

You also get a 60 min 1 to 1 strategy call with me in your first month to get you off to a really good start. 

You will have access to the workshops for 24 months from the date you joined and access to the coaching and mentoring sessions for 4 months 

There are 2 main criteria for joining this programme

1) You will already have a HR Consultancy Business which is available to provide client services or will be starting your Business in the next 3 to 4 months  

2) You will be based in the UK or Ireland


11 Modules

Your Business Proposition

In this module we will be looking at the ways you can design your business to stand out from the crowd. 

It's not about being unique or being noisier or more flamboyant than other people offering similar things.  It's about the decisions you make about what type of business you want and then putting that into your marketing and your messaging so you get the attention of the people your services are ideal for. That's how we find clients. 

Building your Network

In this workshop you will learn how to build a network of potential clients and customers for your services - our first go at creating that micro market! 

The Pricing Framework

A practical workshop to take you through a process to help you with deciding on what to charge for your services 

Using LinkedIn to find clients - Part 2

This section is on ways you can use your LinkedIn content to convey the key messages about your business to your ideal clients. 

Email Marketing

This module will to introduce you to email marketing and how to create and use an email list as a part of your business micro market

Lead Magnets

This module will take you through the steps of creating a way for your potential clients to get an insight into what it would be like to work with you and for you to start layering up the information you send them so they learn more about how you can help them.

Bonus Resource: Sales Tactics Audit

Modules for this product 11
Buy Now

Already have access to this product?    Sign In Here


Personal Information

Payment Options

 Pre Launch Price (Payment Plan)
 £ 148.75 GBP  ( then £148.75 GBP for 3 months )
 Pre Launch Price (Pay in Full)
 £ 595.00 GBP

How do you want to pay?

PayPal
No payment method needed.

I agree to the Terms of Business and have read the Privacy Policy

Pay 0.00

Other Available Products

My Products Available Products
Sign In

Sign In Details

Forgot Password